Stephanie is a teenager in Houston, USA, whose father works at the International Space Station. Stephanie misses her father as he has to stay out in the space for long periods of time. She wanted to send a special message to her father.
The kind people at Hyundai came forward, with cars and stunt drivers, to help Stephanie sending the note to her father in space. Hyundai sent 11 Genesis sedans to Delamar Dry Lake in Nevada along with an international team that included a film crew, stunt drivers, surveyors and other professionals. The sedans perfectly synchronized to recreate Stephanie’s original hand-written message on the dry, featureless desert floor.
The message spanned 2.1 square miles, earning recognition from Guinness World Records as the largest tire-track image ever.
This endeavor by Hyundai not only helped a teenage girl reach out to her father, it also showed that cars can be used to connect with people in space and a car can be more than just a means of transportation.