Abu Dhabi, 24 June 2018: The wait is finally over! Black Tap, the cult New York-based burger joint known for its signature craft burgers and famous Instagrammable milkshakes, is opening its first restaurant in Abu Dhabi early July.
Black Tap’s arrival at Abu Dhabi’s Yas Mall – brought to you by Sunset Hospitality and Addmind Abu Dhabi – follows the brand’s successful takeover of Dubai, with locations at Jumeriah Al Naseem and the Rixos Premium Dubai in Jumeirah Beach Residence. Black Tap’s international expansion includes Geneva and Kuwait, and Black Tap’s first location in Asia at Marina Bay Sands in Singapore, opening this summer.
Now Abu Dhabi residents can get in on the Black Tap action and feed their souls with a hearty combination of award-winning burgers, decadent milkshakes and a completely new-to-the-UAE line-up of creative mocktails, according to Joe Isidori, the culinary mastermind behind Black Tap.
“Black Tap takes the classic American luncheonette, and puts our spin on it, with high quality ingredients, 90s hip hop pumping through the speakers, and a one-of-a-kind atmosphere,” says Black Tap owner and Michelin-starred chef Joe Isidori.
“The response in the Middle East has been extraordinary, and we’re thrilled to bring the Black Tap experience to Abu Dhabi at Yas Mall” says Chris Barish, Black Tap owner, restaurateur and the man behind Black Tap’s expansion in the Middle East.
Diners can expect all the crowd favorites from Black Tap’s New York and Dubai menus, including the award-winning Greg Norman Burger with Wagyu beef and blue cheese, the classic All-American Burger and the all-natural Californian with turkey, avocado, Swiss cheese and truffle mayo.
Vegetarians fear not, as the regionally-inspired Falafel Burger is on the menu, as is the popular Vegan Burger, crafted from a black bean patty, pickled onions, salsa verde, cilantro and vegan mayo.
Naturally, Black Tap’s gloriously sculpted CrazyShake™ milkshakes will take pride of place in Abu Dhabi. Diners looking for a sugar high can opt from favorites such as the Cookies ‘n Cream Supreme (Oreo shake with a vanilla-frosted rim with crushed Oreos topped with a ‘cookies ‘n cream’ sandwich, crumbled Oreo, whipped cream & chocolate drizzle), Cotton Candy (Strawberry shake with a vanilla frosted rim with blue, pink and pearl chocolates, garnished with a pink lollipop, rock candy, whipped cream and cotton candy) and, of course, the Instagram-favorite Cake Shake (Cake Batter shake with a vanilla frosted rim with rainbow sprinkles topped with funfetti cake slice, whipped cream, rainbow sprinkles and a cherry). Black Tap’s Abu Dhabi restaurant will also feature a dedicated new menu of mocktails for those looking for something refreshing.
“American authenticity, quality ingredients and a relaxed, fun vibe are the key elements of Black Tap,” adds Antonio Gonzalez, CEO of Sunset Group, which operates Black Tap. “Black Tap has already garnered a hugely loyal following in the UAE thanks to the popularity of our Dubai branches and we expect to expand our reach as we launch our amazing craft burgers and CrazyShakes™ in Abu Dhabi.”
“Yas Mall is known as a hub of culinary innovation and entertainment, and Black Tap is a great brand to introduce to the Abu Dhabi market,” adds Elie Kanaan, Addmind Abu Dhabi’s Managing Partner. “When we partnered up with Sunset Hospitality, we understood the brand value of Black Tap and are confident that the community is going to love trying the New York style burgers and CrazyShakes, all modernized for the Instagram age.”
INFO: Black Tap will launch at Yas Mall Abu Dhabi at the beginning of July; blacktapme.com